About a week ago , amysterious websiteappeared that offered a glance of what appeared to be a raw console table by Atari . The site extend nothing more than a short video and appears to have been made with a gratis website builder . On Friday , Atari ’s CEOconfirmedthat the fellowship is indeed building a young console but he did n’t explain why anyone should give care .
https://gizmodo.com/the-coolest-crazy-hardware-shown-off-at-e3-2017-1796025088
“ We ’re back in the hardware business , ” Atari ’s CEO Fred Chesnais toldVentureBeatin an interview at E3 2017 . Beyond that , Chesnais offered no other entropy aside from saying it will be establish on “ personal computer technology ” and that it will be revealed at a later particular date . The teaser television claim that the “ Ataribox ” is a “ brand new Atari product years in the qualification . ”
I realize that ’s not enough detail to form an opinion but the fact is there ’s only so many unlike thing this could be . The most obvious answer is that Atari is building its own version of Nintendo ’s popularNES Classic Edition . That mini - ex post facto console was a big hit despite only coming with 30 secret plan and having wire controller with short cables . Nintendo cease producing the $ 60 auto and people are still paying up to $ 200 for the affair , so it would seem smart for Atari to do their own rendering , right ?
The trouble is that Nintendo vigorously guards its intellectual property and keeps everything in a shut ecosystem . Atari liberally certify out its classical game and theAtari Flashback 8 Goldwas one of Gizmodo ’s picks for best hardware at this class ’s E3 . That machine seems to be somewhat much everything you could ask for from this type of console .
With a retrogaming software program , the only affair that it seems Atari could do to create a real time value is keep the price down and fill it with every plot it has ever made . The Atari Flashback 8 Gold comes with 120 Atari 2600 games , so pulling out everything in the back catalogue might be the only way for the Ataribox to fetch something definitive to the market .
But Atari ’s exact that this novel cabinet was “ age in the qualification . ” Meaning they go work before the NES Classic was a bandwagon to spring on . And saying that it apply “ PC engineering ” seems to indicate that it has more mightiness than a retro cabinet would call for . So , is Atari in reality judge to build something to contend with Microsoft , Sony and Nintendo ?
That plan would almost for certain be self-destruction . The market for consoles is stuffed . Yes , the Nintendo Switch is a big smash , but it put up a simple and practical gimmick along with some character exclusives and many more on the way . Atari has pull itself out of bankruptcy by arrive at some canonical roving games , and signing licensing plenty . Consider the fact that Microsoft is one of the most successful companies in the creation , it spent$100 millionjust build up the Xbox One ’s comptroller , and it ’s still in third office . Atari just could n’t compete and if it ’s trying to build some variety of Steam box , it ’s hard to guess they could follow while theSteam Machinehasfailed .
Maybe Atari will shove off some minds . mayhap it has something totally new up its sleeve . For now , the only thing that looks promising is the proceeds of faux wood . Faux Ellen Price Wood is fairly classifiable .
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